celebrity pr misstep
How Rihanna’s 3-Second Clappet Ignites Celebrity News PR Turbulence
Rihanna’s 3-second clappet ignites celebrity news PR turbulence by instantly turning a tiny slip into a massive media storm. The clip reached 35 million viewers and generated more than 200 million Twitter impressions within minutes, showing how a brief mishap can trigger a 12-hour frenzy without a single advertising